Our music industry experts were ready to share their knowledge during a Spotify for Artists Masterclass event in Lahore, PK. Lending artists support with a Masterclass in Lahore In addition to bringing these programs to the region, we’re finding unique ways-from Masterclasses to cricket campaigns to local playlists-to connect with artists. He’s at the top of the RADAR Pakistan playlist, and Spotify worke d with the singer to create a mini-documentary that spotlights his life and career. RADAR, which highlights emerging artists from all around the world, also recently made its debut in Pakistan, featuring Taha G up first. March marked the first anniversary of our EQUAL women’s empowerment program in Pakistan, with singer Tina Sani as the Ambassador of the Month.

Since the launch, we’ve worked with the country’s artists to expand their reach and share their music with new fans worldwide-and now we’re taking things to a new level. Two years ago, we introduced Spotify to listeners in Pakistan.

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